MEOGROUP structures twenty years of growth around its two strategic pillars: MASAI and MEO
After twenty years of development in France and internationally, MEOGROUP is consolidating its expertise and market knowledge by evolving its brand strategy. It aims to enhance the clarity of its offering and support its next phase of growth.
Paris, July 9, 2026 – MEOGROUP, an independent international consulting group founded at the end of 2005, announces a new brand architecture built around its two core pillars: MASAï and MEO.
This evolution reflects a gradual transformation of the group. Originally focused on operational support, MEOGROUP quickly expanded its scope to help companies address transformation, competitiveness, and performance challenges.
Founded in Paris under the name MEOTEC, the group has grown over the years through organic growth and the integration of complementary expertise. It has built strong capabilities in Procurement, Supply Chain, Finance, and Project Management.
After strengthening its expertise, developing new activities, and continuing its international expansion, its organization needed to evolve to better reflect its current reality.
The offering is now structured around two core brands:
- MASAï, which covers consulting activities in transformation and performance;
- MEO, which brings together operational support, team reinforcement, recruitment, and execution services.
- In addition, EIPM, an international research and training institute specialized in Procurement and Supply Chain, and LUCA, an architecture and design agency, retain their specific identities and positioning.
This evolution aims to simplify the understanding of the group’s offerings and make it easier for clients to access the expertise best suited to their challenges. It also strengthens the coherence and clarity of MEOGROUP’s positioning internationally, with a clearer, more readable, and more consistent architecture for clients and acquisitions.
It enables the group to align its organization with its ambition: to become a leading player in consulting and the operational implementation of its clients’ strategies.
This announcement comes as MEOGROUP reaches a new stage in its development, with €125 million in revenue, more than 1,000 employees, a presence in 9 countries across more than 20 offices worldwide, and over 70 partners.
For twenty years, we have built our growth on a strong conviction: value is created on the ground, alongside our clients’ teams. Today, we support them in their transformations and in sustainably improving their performance and competitiveness. With MASAï and MEO, we are making more visible a reality that is already in place: that of a group capable of supporting its clients from consulting to execution. By combining strong consulting expertise with recognized operational capability, we are creating a differentiated alternative: a model that combines proximity, innovation, technological tools, professional excellence, and the ability to execute transformations end-to-end, serving both mid-sized companies and large corporations.
Richard CARON
Chairman-Founder of MEOGROUP
About MEOGROUP
MEOGROUP is an independent international consulting group founded in 2005. With more than 1,000 employees across 9 countries, the group supports executive and operational management in their transformation, competitiveness, and performance challenges.
Press contact
Aline PELLICCINI
aline.pelliccini@meogroup-consulting.com
MEOGROUP